Mastering Back of the Room Selling

Want to make an
EXTRA $3,000 – $5000 per Speech?

Would you like to build a lucrative speaking business with multiple income streams and do it with integrity and ease?

(Limited time remaining SO ACT TODAY TO GET THE DISCOUNT)

Les Brown

As veteran in the speaking industry I must say Craig Valentine’s system for selling is without a doubt the Best Ever produced for my profession...”

Les Brown, CPAE (National Speaker’s Association Hall of Fame), Toastmaster’s Golden Gavel award Recipient

(National Speaker’s Association Hall of Fame), Toastmaster’s Golden Gavel award Recipient
Make one commitment to yourself right now. Read the 10 questions and answers below.

That’s it! If you commit to doing that, you will see exactly how to avoid the pain and frustration that knocks most “would-be-successful” speakers to their knees.

Make sure you read all 10.

But first, take a quick listen to a voicemail message I received from the great Willie Jolley after he used these Back of the Room Sales strategies at his event.

Craig, I’ve only had your course for two months and I already used it to sell $4,150 of product from a free speech!
Thank you so much for creating such an incredible product!"

Guy Burns
Speaker and Seminar Leader in Virginia Beach, VA

Question 1: Why is Mastering Back of the Room Selling So Important?

Because earning just an extra 3-5 K per speech means that even if you just give 20-30 speeches per year (and even if they are free!), you can easily turn these into an extra six figure annual income. Take it from someone who does this year after year, it’s not difficult at all as long as you have the right tools.

Before I put these tools to use, I regularly left hundreds of thousands of dollars of potential income on the table each year. You won’t have to do that.

 Can you name a highly-successful speaker who does not sell products? Heck, I can’t even name a highly successful minister who doesn’t have products. Guess what? It’s often the product sales that create their massive success and extend their reach.

Question 2: What if I can’t get 20-30 free speeches?

This is where the real secret comes in that most speakers won’t tell you.

It’s what I like to call the Speaker’s Cycle of Wealth. Look at the graphic below and you’ll see the real key to getting booked to speak more.

Speaker’s Cycle of Wealth

Your product sales feed your speaking engagements and your speaking engagements feed your product sales which again feed your speaking engagements. It goes on and on and on. The more your products get “out there” the more you’ll get “in there” with opportunities to speak.

You want to get booked more? Sell more!

Craig, I am thrilled with Back of the Room Sales. You have really hit a ‘Grand slam’ with this program. Once again, you’ve created a program that is easily worth 50 (probably 100s of) times what people will pay if they will simply follow your lead and do what you teach."

Michael R. Davis

Question 3: What if I don’t have any products yet?

Perfect. What good are products if they just sit in your garage? If you don’t have products yet, this is the perfect time to get the lessons in this course. Before you create products, you should know exactly how you’re going to sell them.

You’ll also learn how to create slices of a subject so that people end up buying the whole pie from you. Plus, who says you have to start by selling your own products? I didn’t. As a top management trainer for one of the top training firms in the United States, I sold many other products before ever creating my own.

You can too. The Mastering Back of the Room Sales Home-Study Course for Speakers will show you how.

Question 4: What if I don’t feel comfortable hawking products from the front of the room?

Good. Me neither. After all, what good is selling from the front of the room when you tick off the rest of the room? I never wanted to come across as hawking products so I developed a very important system I refer to as SWAP, which stands for Selling Without Annoying People.

Craig, I can’t believe that 5 short months ago I didn’t want anything to do with selling and frankly, I didn’t want to learn. I had such a negative view on selling that I thought I could avoid it all together. Now all I do is follow your process, step by step, and I find myself selling very naturally. My story is truly one of “If I can do it, anyone can!” Thank you for sharing your story and being an incredible role model for people to sell with integrity.”

Trisha Sveistrup
Certified World Class Speaking Coach

Not only will you gain sales, you’ll gain friends. I’ve always said it’s important not to speak for standing ovations but for standing invitations. You want to get invited back time and time again, but you can’t do that when you alienate the room with an obvious, inorganic, and embarrassing sales approach.

You’ll also learn how to sell from your very first word of your speech and not be stuck making that awkward sales pitch toward the end that makes everyone uncomfortable. Audience members regularly say to me, “I couldn’t even tell you were selling anything until I bought it.”

Mastering Back of the Room Sales

Question 5: But what if I’m not a salesperson?

That’s good, because people don’t like to be sold; but they do like to buy. And they buy from people they trust. The more sales-like you seem, the less you will sell. You don’t need any sales experience to master these tools. And you won’t even feel like you’re selling. Instead, you’ll deepen the connection with your audience. In fact, when it comes to making sales…

“The more you connect, the more you collect.”

You know this is a win/win system when it deepens your connection and your pockets!

Question 6: I’m not a World Champ or a famous person so why would people buy from me?

Neither was Tony Robbins nor Les Brown nor thousands of other successful speakers. They aren’t World Champions or PhDs or the like. In fact, many of them don’t even have college degrees. And that’s exactly why they resonate.

One of the biggest obstacles to selling is coming across like you are special. One of the biggest assets to selling is coming across like you are similar…similar to your audience. Unless you’re audience is made up of World Champions, you don’t need to be one. People want to buy from a similar person who has uncovered a special process.

Hey Craig, I hit another personal best today. I had 48 people in the class and made $83 per cap (per person). I’m still listening to Mastering Back of the Room Sales! Thanks.”

Guy Burns
Trainer for the National Seminars Group

Question 7: Why are you sharing this information? Won’t it reduce your own sales if people know how you sell?

No it won’t. Do you know how I know? Because I know exactly what people are doing to me sales-wise and it never stops me from buying from them. Plus I believe in the abundance mentality, which means I’ll always share what I know works.

I’m sharing this top-secret information because this was the one area of speaking advice I couldn’t get my hands on when I started out. It drove me crazy, because it was as if speakers who were successful with their back of the room sales didn’t want to share how they did it!

So for years I had to scratch, claw, fall, and fail my way into a formula that works. I wouldn’t wish that frustrating journey on any speaker, so I’m finally bringing these formulas (at least the ones that consistently work for me and my students) to light.

Question 8: What are some of the results I can expect after I go through this course?

1. You will see how to make at least $3,000 to $5,000 extra per speech

2. You will get many more speaking engagements because of the Speaker’s Cycle of Wealth

3. You will gain the credibility you need to be successful as a speaker. “When you get the buzz, you get the biz.”

4. You will see exactly how to make money while you sleep so that you don’t feel unemployed between each speaking engagement

5. You will find doors opening to bigger and better speaking opportunities including global travel, because your products will already be there

6. You will feel wonderful when people begin thanking you for what your products have done for their lives

7. You will have a much longer reach into the world and people will know who you are, which puts you and your future products in high demand.

Take a look at how this “Mastering Back of the Room Sales” System has helped others

Here are just a few people who have benefited from the formulas in this course. And just think, they only had access to small pieces of the puzzle. Imagine what will happen when you can see the entire picture.

I sold out in about 15 minutes… the time it took to move the silly walls for the next session!”

Maureen Burns Zappala
Keynote Speaker, Cleveland, Ohio

As a result of your information, my ability to sell product has increased tenfold. I can attest to this statement: The greater the connection, the greater the conversion. The proof was in the pudding when I was the opening keynote speaker at my District conference. The power of trust resulted in back of the room sales that were astronomical! Wow! After one speaks, people rush to buy!! Love it. Thanks Craig!”

Kathryn MacKenzie M.Ed.
Presentation Skills Instructor, Speaking Coach, Keynote Speaker

Today we garnered appointments with 95% of all the folks in the room, our best ever – so ten thousand thank yous!”

Sue and Pat Peason
Investment Advisor Representative, Valley Safe Money Advisors, LLC

Craig, I integrated your formulas and, in my very next speech, I tripled my sales!”

Mary Cheyne
Runner Up, 2009 World Champion of Public Speaking

I am a Christian Women’s Speaker and started about 2 years ago. I always got great feedback for my speaking. I just had two books published and released this year. When I would go and speak, I’d sell less than 10% of my audience. That means that I would not stay in business long. Before my next speaking engagement, I fixed the things that I needed to change according to you. I sold 65% of my audience. I was so excited! Thank you so much for sharing your expertise with me! “

Susan Weagant
Marble Falls, Texas
Here’s one from my Storytelling Home-study Course. I’m sharing this because using stories is a part of this Back of the Room Sales process. See what Kevin had to say about using stories to raise his revenues.

I now deliver better presentations in 20 minutes than I did in 60 minutes; moreover, my closing ratio has increased 350% thanks to the lessons learned in The Edge of Their Seats Storytelling Home-Study Course. Craig’s 9 Step Formula has changed my life and it will change yours.”

  Kevin D. Gross, MBA
President, Alumni Connection

Take a Look at the 8-Part Layout of the Mastering Back of the Room Sales Home-Study Course

Part One: Best practices for using this course to make an extra $3,000 to $5,000 per speech

Part Two: How to use the most profitable formula in speaking to sell over and over again like clockwork

Part Three: The 10 SWAP (Selling Without Annoying People) Ingredients that will bring you sales without jeopardizing your reputation

Part Four: The 8 Foundational Formulas of Selling: It’s Easy to Sell Once You Realize What Prospects Really Buy

Part Five: The 7 logistical Tools to make it as easy as possible for audience members to buy from you

Part Six: How to avoid the 7 Roadblocks that keep most speakers from making more sales and growing their businesses

Part Seven: How to strengthen or develop the mindset you need to generate a very healthy unlimited income through back of the room sales.

Part Eight: Your next steps for building a significant income stream within the next 21 days!

With this program you will receive...


This entire program is online, which means you can access it from anywhere at your convenience. It contains more than 7 information-packed hours of step-by-step audio instruction that you can use immediately to sell loads of products in the back of the room and do it without annoying people.


An 83-page Interactive PDF Playbook (it’s a workbook but much more fun and interactive) to help you internalize the information and form the habits of a profitable speaker


Templates and charts you can use as guides to create the messages that will sell your products time and time again


A Sample Timeline to see exactly where to use various formulas and processes within your speech


252 pages of word for word transcription of the entire audio so you can read it or hear it or do both


A free bonus of a live 60-minute audio program of Craig Valentine speaking to MIT (Massachusetts Institute of Technology) on How to Master Storytelling for Better Selling. You will receive this bonus download immediately via e-mail upon making your investment.

Question 9: What if I’m not far enough along as a speaker to study this information?

If you’ve ever wondered what has been the major difference between those who have made it as speakers and those who were forced to hang up their microphones and be forever stuck in their “day jobs,” this decision is it.

The proactive speakers who learned to sell products made it. The reactive speakers who waited until they “became better speakers” before they sold products, missed out on vast profits. But worse, they most likely missed out on their dream of touching lives through speaking. Make no mistake about it, right now is the right time.

Each day you speak without putting these formulas to use, is a day you will leave thousands of dollars on the table. Ask me how I know this!

Question 10: What is the fee for this program?

In the words of my friend and colleague Ed Tate, “There is a difference between an investment and an expense.” Think about it, if you made a one-time investment of $3,000 that resulted in you generating an extra $3,000-$5000 for each of your future speeches, wouldn’t that be worth it? Keep in mind you would only make this $3,000 investment once but you would generate the $3,000 to $5,000 dollars in sales over and over and over again. That’s a great investment.

Well, relax. Even though uncovering these processes has cost me time, money, energy, frustration, and even my hair (can you believe it?), there’s really no need for me to take that out on you by charging you an arm and a leg. And even though it’s very possible that you can use these formulas to create a steady six-figure product income each year (and even more through the countless new speaking engagements you’d get), there’s still no reason for you to pay through the nose for them.

The investment for the Mastering Back of the Room Sales: How to Make an Extra $3,000 – $5000 per speech program is not $3,000. It’s $297. That’s less than 10% of what you should soon start making in terms of extra dollars per speech.



Save $100 by taking action before the official end of June, 2024.

If you’re a speaker in today’s market, you need Craig’s BORS program. It’s simple and clear and you can implement the strategies instantly. It could save or revive your career no matter how experienced you are. Get it today.”

Darren LaCroix
2001 World Champion of Public Speaking, Founder of Stage Time University

Bonus Program

Immediately upon your purchase, you’ll receive a downloadable 60-minute audio of me live at MIT (Massachusetts Institute of Technology) for a program entitled
How to Master Storytelling for Better Selling.

It’s valued at $49 but you get it for free. You can consider this an appetizer before your main course arrives!

Are you ready to start making money with your back of the room sales and spreading your message and brand around the globe?

It’s easy to get started.

I look forward to being in your audience one day and hopefully you will use these formulas to sell me on investing in you!

Your Platform Partner,

Craig Valentine

1999 World Champion of Public Speaking / Author of World Class Speaking and The Nuts and Bolts of Public Speaking / Contributing author of Guerrilla Marketing on the Front Lines and Success Secrets of the Social Media Marketing Superstars.

P.S. These tools will quickly help you generate lots of income while building your credibility and influence across the globe.
Make sure you act BEFORE the discount ends.